Sales and Marketing
Course Description
Overview
The Sales and Marketing Course is designed to equip learners with essential skills and practical knowledge to excel in today’s competitive business environment. This program covers both traditional and digital marketing strategies, sales techniques, customer relationship management, and brand development. Learners will gain hands-on experience through real-world projects, simulations, and case studies.
Course Objectives
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Understand the fundamentals of sales and marketing.
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Learn how to identify customer needs and market opportunities.
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Develop effective sales communication and negotiation skills.
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Gain knowledge of digital marketing tools and analytics.
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Build strategies for brand promotion and customer engagement.
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Learn how to manage leads, convert prospects, and retain customers.